Kenshoo and its Award-Winning Marketing Solutions in the News

/ Januar 09, 2020
Walmart teams with Kenshoo to expand sponsored search offering to brands and suppliers

Kenshoo’s GM of Ecommerce discusses how being an API Partner in Walmart’s new digital ad ecosystem improves the sponsored ad experience on Walmart.com.

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/ Januar 03, 2020
Walmart Launches Self-Serve Ad Platform

Walmart claims its programmatic advertising platform and ads API are ready for primetime. It also launched an API to make that inventory available through Teikametrics, Flywheel Digital, Kenshoo and Pacvue, who were all API test partners.

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/ Dezember 06, 2019
On Black Friday, 93M Consumers Shopped Online

Black Friday topped Cyber Monday as the busiest shopping day online for the first time, with 93.2 million consumers shopping online compared with 83.3 million, respectively, according to the National Retail Federation.

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/ November 09, 2019
Ads Becoming Essential for Sellers on eBay, Etsy, Amazon

These days, it may not be enough to list an item on eBay, Etsy or Amazon and expect it to be seen by shoppers.

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/ Oktober 30, 2019
Facebook Advertising Strength Set to Boost Earnings: What to Watch

The third-quarter results aren’t expected to quite have the drama of Facebook Chief Executive Mark Zuckerberg’s congressional testimony but here is what to look out for.

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/ Oktober 25, 2019
Mobile ads accounted for 88 per cent of social spending in Q3 2019

Mobile ads accounted for 88 per cent of social spending and 54 per cent of search spending in Q3 2019, according to the Q3 2019 Quarterly Trends Report from marketing technology firm Kenshoo, released today.

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/ Oktober 24, 2019
E-commerce ad spend on search and social product ads keeps growing

E-commerce advertisers spent 39% of their search budgets on Shopping campaigns and 37% of their social budgets on product ads in the third quarter of the year, according to new Kenshoo data.

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/ Oktober 13, 2019
Online Advertising Lessons from Last Year's Holiday Season

Thanksgiving keeps growing as a shopping day, driven by increased mobile purchasing. CPCs go up during the holiday season, but not evenly across categories. And dynamic products on Facebook and Instagram have become a critical component of holiday advertising.

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/ September 13, 2019
Amazon Advertisers Will Spend a Lot More on Amazon in 2020, Forrester Predicts

Forrester anticipates ad dollars will start moving to Amazon in a more significant way next year. Read more.

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/ August 26, 2019
The rise of Instagram Stories ads in Q2 2019

Spend on Instagram Stories ads has seen the biggest growth in social advertising budgets, doubling since last year, according to Kenshoo’s latest report.

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